Enterprise vision:
to become a world-class brand operation enterprise
Enterprise mission:
strive for the realization of employee family dream; strive to enhance customer value.
Enterprise spirit:
Taking the letter as the root, people oriented
Brand spirit:
striving for dreams
Employee spirit:
honesty, respect, sophistication and dedication
Eight styles:
loyalty, passion, seriousness, diligence, efficiency, unity, learning and innovation.
Four attitudes:
always optimistic and positive, never say impossible, dare to take responsibility, ensure the completion of tasks.
Executive power: serious first, smart first; determination first, success or failure second; results first, second reasons; team first, individual second; speed first, perfect second.